Qualifications and experience are not the only things Beatrice Community Hospital and Health Center CEO Thomas Sommers looks for when recruiting potential physicians and staff.

“We look for anybody who has a connection to rural Nebraska or understands what life is like here,” he says, noting that the small size of the hospital and close-knit nature of its surrounding community could be disorienting for those only familiar with working in urban areas or other high population centers. “When you move to a community like this, everybody to going to know you, and everybody is going to come up to you in Walmart and talk to you.

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Sonic Healthcare USA CEO David W. Bryant's personal management style reflects the company's unique approach to healthcare. “I manage processes and a budget, but I lead people,” he says. “I firmly believe that people don't want to be managed, but instead want to be led in the right direction. I try to inspire people to deliver their best and show them appreciation for what they do.”

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When pharmaceuticals and biotechnology companies need help getting the word out about their products and services, MediMedia Health is often the one they turn to. The Yardley, Pa.-based firm is a specialist in the field of providing non-personal promotion services to the pharmaceuticals industry, CEO Phil Deschamps says.

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Desert Radiologists stresses it is committed to providing its patients with “the best medical imaging services available.” This focus has been true of the organization since its inception in 1966, and has been maintained due to Desert Radiologists’ dedication to ensuring its growth meets the needs of the markets it serves.

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President Tom Archipley says Centurion Medical Products succeeds because it never loses sight of how important its products are. As a privately owned, family run business, understanding the human side of the equation has been the cornerstone of the company’s philosophy. “We design, manufacture and deliver nothing less than the products we want used to treat our own families,” Archipley says.

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The dilemma of how to provide quality healthcare while receiving lower reimbursement and public and private funding is all too common for health care providers. Federal healthcare reform is putting even more of a strain on private healthcare’s bottom line, as providers will soon be required to do even more with less.

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The relationship between a business and its customer is the most important one it can have. Providing a positive contact and an open line of communication between customers makes a big difference in the bottom line. This is the vision and foundation that makes HPS, a super-regional group purchasing organization, successful.

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There can be no denying the importance of the laboratory when it comes to controlling diagnostics, quality measures and patient satisfaction in healthcare. Sunquest Information systems is one company helping to advance the effectiveness and efficiency of the laboratory thanks to its advanced software solutions, which can fully automate the laboratory and diagnostic process.

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